本书内容包括：创新是创业之本、创新思维训练与实施、大学生创业形势解析、创业精神与创业能力、创业机会的发现与评论、编写《创业计划书》、创业启动资金预测与融资、新创企业的设立与管理、创业风险及防范、大学生创业项目与案例解析。
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