本书共11章，分别介绍了淘宝美工必备知识，色彩、文字、版式，Photoshop的基础操作，使用Photoshop美化图片，商品的合成与特效，店铺首页设计，宝贝详情页设计，活动图的设计与制作，手机淘宝视觉设计，淘宝视频制作，以及图片的切片与优化等内容。
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